AI Insights · Timothy · April 2022
Top 5 Fashion Games on iOS in New Zealand: Q1 2022
Discover the performance of the top 5 fashion games on iOS in New Zealand during Q1 2022, featuring trends in weekly downloads, revenue, and active users.
The first quarter of 2022 saw varied performance across the top 5 fashion games on iOS in New Zealand. Here's a detailed look at the trends for each app.
Project Makeover from Magic Tavern, Inc. experienced a steady weekly revenue with peaks reaching approximately $10.3K in late March. Weekly downloads fluctuated, peaking early in January at around 2.5K, and then tapering off to about 1.2K by the end of March. Active users showed a mild decline from 14.3K at the start of the quarter to 12.8K by the end.
RuPaul's Drag Race Superstar from Eastside Games displayed consistent weekly revenue, peaking at around $1.9K in mid-January. Weekly downloads saw an initial spike to 485 in early January but fell to just 56 by the end of March. Active users followed a similar trend, starting at 912 and decreasing to 741 by the end of the quarter.
Covet Fashion: Dress Up Game by Crowdstar LLC showed a significant increase in weekly revenue mid-February, reaching approximately $2.7K. Weekly downloads remained relatively low, peaking at 217 in late January and dropping to 77 by the end of March. Active users hovered around the 800 mark throughout the quarter, with a slight decline to 691 by the end of March.
Shining Nikki-Fashion Makeover from Paper Games had fluctuating weekly revenue, with a notable peak of around $1.8K in late January. Weekly downloads saw a significant increase in March, peaking at 381. Active users also increased steadily, reaching 633 by the end of the quarter.
Pocket Styler: Fashion Stars by Nordcurrent UAB maintained a steady weekly revenue, peaking at around $927 in late December. Weekly downloads peaked early in January at 599, but gradually decreased to 117 by the end of March. Active users showed a declining trend from 1K at the start of the quarter to 525 by the end.
These insights come from Sensor Tower, where you can find more detailed analysis and trends for these fashion games.